Direct Primary Care for Employers & Individuals in Fairfax, VA
For many employers, offering quality healthcare benefits is essential to attracting and retaining talented employees. Yet even people with health insurance can struggle to get timely, personalized primary care — long waits, rushed visits, and high out-of-pocket costs are common.
At the same time, many individuals have no employer-sponsored benefits at all: they are uninsured, self-employed, between jobs, or enrolled in a high-deductible health plan that makes routine care feel unaffordable. Norvinia Health offers a Direct Primary Care (DPC) membership in Fairfax, Virginia that works for both situations. Businesses can offer it as an employee benefit, and individuals — insured or not — can join directly on their own.
Norvinia Health provides direct primary care for employers and individuals throughout Northern Virginia.
Conveniently located in Fairfax, VA, our office is easily accessible to patients and employers in Vienna, Oakton, Merrifield, Annandale, Burke, Centreville, Fair Oaks, Chantilly, Clifton, Falls Church, Reston, Springfield, Herndon, McLean, Tysons, Great Falls, Lorton, Arlington, and Manassas — all within about 15 miles of our office — as well as patients from throughout the greater Washington, D.C. metro area and beyond.
What Is Direct Primary Care?
Direct Primary Care is a membership-based healthcare model built around the relationship between a patient and their primary care physician. Instead of relying solely on traditional fee-for-service visits, members pay a predictable membership fee that provides access to a defined range of primary care services — longer appointments, more convenient scheduling, telehealth, preventive care, and ongoing management of chronic conditions. Direct Primary Care is not health insurance and does not replace health insurance. It is a way of delivering and paying for primary care. Most members pair a DPC membership with a health insurance plan (often a lower-premium, high-deductible plan) or with other coverage for specialist visits, hospitalization, emergency care, surgery, and advanced imaging — services outside the scope of a DPC membership. As the American Academy of Family Physicians (AAFP) explains, direct primary care removes third-party billing from the primary care relationship. That transparency is exactly why more businesses are turning to direct primary care for employers who want predictable costs and better access to a doctor for their teams.
Who Is Norvinia Health’s DPC Program For?
Because Direct Primary Care is membership-based rather than tied to a specific insurance plan or employer, it works well for two distinct groups of patients.
Employers
Businesses can sponsor direct primary care for employers as an added benefit — alongside their existing health plan or on its own — giving staff a real relationship with a physician instead of a rotating cast of providers.
Individuals
Anyone can join Norvinia Health’s DPC membership directly, without going through an employer. This includes people who are uninsured, self-employed, freelance, between jobs, early-retired, or simply enrolled in a high-deductible health plan and looking for affordable, transparent primary care.
Why Direct Primary Care for Employers Makes Sense
Healthcare is one of the most important benefits an employer provides, but having insurance does not always mean employees can easily get primary care. Employees may experience:
- Difficulty finding a primary care physician
- Long waits for appointments
- Short, rushed office visits
- Limited access to their physician between appointments
- High deductibles and out-of-pocket expenses
- Reliance on urgent care for routine medical concerns
- Delays in preventive healthcare
- Fragmented care from multiple providers
These challenges affect employee satisfaction, productivity, and ultimately retention. Norvinia Health takes a different approach, emphasizing access, continuity, personalized care, and a strong physician-patient relationship. 
A Primary Care Benefit Employees Can Actually Use
Primary care is not something employees need only once a year. Throughout the year, they may need care for acute illness, medication management, preventive services, chronic conditions, and ongoing medical guidance. Through an employer-sponsored DPC program, eligible employees gain access to a physician who becomes familiar with their medical history, health goals, medications, and ongoing needs.
Direct Physician Access
Employees develop an ongoing relationship with their physician instead of repeatedly seeing different providers.
Convenient Appointments
Depending on availability and medical needs, same-day or next-day appointments may be available.
Telehealth
When an in-person visit isn’t necessary, telehealth offers a convenient way to reach the physician.
Longer, More Personalized Visits
More time with the physician means employees can discuss concerns, medications, preventive care, and chronic conditions without feeling rushed.
Preventive Healthcare
Preventive care helps identify health risks early and provides guidance to help employees maintain their health.
Chronic Disease Management
Employees with hypertension, diabetes, high cholesterol, obesity, and other chronic conditions can receive ongoing primary care management.
DPC and Health Insurance Can Work Together
One of the biggest misconceptions about Direct Primary Care is that it requires replacing an existing health plan. That isn’t the case — DPC can complement an employer’s existing healthcare strategy, or an individual’s existing coverage.
Norvinia Health handles:
- Preventive care
- Routine medical visits
- Chronic disease management
- Medication management
- Telehealth
- Ongoing physician relationship
Insurance continues to cover:
- Specialist visits
- Hospitalization
- Emergency care
- Surgery
- Advanced imaging
- Other services outside DPC scope
Employers should review their specific benefit structure with a benefits advisor, insurance broker, and tax or legal professional to determine how a DPC arrangement fits their organization. 
Direct Primary Care for Individuals: Uninsured or on a High-Deductible Plan
Not everyone has access to an employer-sponsored DPC benefit — and you don’t need one to join. Norvinia Health’s DPC membership is open directly to individuals, including:
- Individuals who are currently uninsured and want a consistent relationship with a physician without paying full fee-for-service rates for every visit
- Patients on a high-deductible health plan (HDHP) who want affordable, predictable primary care without paying out-of-pocket toward their deductible for every routine visit
- Self-employed professionals, freelancers, and gig workers without employer benefits
- Early retirees who are not yet eligible for Medicare
- Young, generally healthy adults who want responsive primary care at a predictable monthly cost
- Anyone between jobs or between insurance plans who still needs access to a physician
For these patients, a DPC membership replaces the uncertainty of per-visit medical bills with one transparent, predictable membership fee that covers primary care visits, telehealth, and ongoing management of your health. Many individual members choose to pair their DPC membership with a lower-premium, high-deductible or catastrophic health plan to cover major medical events, while relying on Norvinia Health for everyday and preventive care.
Why Norvinia Health?
Norvinia Health is a physician-led Internal Medicine practice serving adults in Fairfax and Northern Virginia, led by Mamta Ojha, MD, a board-certified Internal Medicine physician. Our philosophy is straightforward: better access, more time, better relationships, better primary care. Instead of treating primary care as a series of rushed appointments, Norvinia Health is built around an ongoing relationship between patient and physician, with an emphasis on:
- Personalized Internal Medicine care
- Convenient appointments and telehealth
- Preventive healthcare
- Chronic disease management
- Direct physician communication
- Longer appointment times
- Transparent membership structure
- Continuity of care
A Meaningful Benefit for Small and Midsize Businesses
Large corporations often have extensive benefit packages. Small and midsize businesses may have fewer resources but still need effective ways to attract and retain employees. An employer-sponsored DPC program — direct primary care for employers of nearly any size — is another way to demonstrate a real commitment to employee health and well-being. Norvinia Health is especially interested in working with:
- Small and midsize businesses
- Professional services firms
- Technology companies
- Law firms
- Accounting firms
- Consulting companies
- Engineering firms
- Real estate companies
- Financial services companies
- Healthcare practices
- Nonprofit organizations
- Other local Fairfax-area businesses
How Direct Primary Care Works
For Employers
Here’s how direct primary care for employers works at Norvinia Health:
- Talk with Norvinia Health. We start with a conversation about your organization, employees, current benefits, and goals.
- Develop an employer program. We discuss eligibility, membership structure, and how DPC fits alongside your existing benefits.
- Educate your employees. We help introduce your team to Direct Primary Care and how it works.
- Employees establish care. Eligible employees enroll and establish their relationship with the practice.
- Employees receive ongoing care. Employees access personalized primary care while continuing to use insurance for services outside the DPC scope.
For Individuals
- Schedule an enrollment conversation. Tell us about your situation — uninsured, high-deductible, self-employed, or otherwise.
- Choose your membership. We’ll walk you through transparent, upfront pricing so you know exactly what to expect.
- Start receiving care. Begin seeing Dr. Ojha with longer visits, direct communication, and predictable costs.
Give Your Employees — or Yourself — More Than a Health Insurance Card
A health insurance card is important, but real access to a physician matters just as much. Direct primary care for employers means a more personal, accessible benefit to offer their team, while individuals — insured or not — get an affordable way to build a real relationship with a physician. At Norvinia Health, we believe healthcare should be built around the patient, not around rushed appointments and complicated billing. Whether you’re a business owner, HR professional, benefits administrator, or an individual exploring your options in Fairfax or Northern Virginia, we’d like to talk about whether Direct Primary Care is right for you.
Direct Primary Care is not health insurance and does not replace health insurance. The scope of services and membership terms are governed by the applicable Direct Primary Care agreement. Employers should consult their benefits advisor regarding how a DPC program fits within their employee benefit structure, and individuals should evaluate their own coverage needs, including major medical or catastrophic coverage for services outside the scope of a DPC membership.